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Signal 07

Speed And Friction Show Where The Page Is Making People Fight

Track page-speed signals, CTA impressions, form submits, video actions, dead clicks, and rage clicks so the owner can see where the page helps or hurts.

The question this signal answers

Is the page fast, obvious, and easy to use, or are visitors clicking in frustration?

Live readout

Data from the real Pulse table

CTA views
0

buttons seen today

Friction clicks
0

dead clicks plus rage clicks

Speed signals
0

browser timing samples

The public page shows anonymous totals. A client version can connect the same pattern to ads, forms, phone calls, texts, calendars, payments, and follow-up stages.
Share this signal

These buttons create tracked links, so click-backs show up on Live Pulse.

What it tracks

Core browser timing signals like TTFB, content paint, load time, LCP, and layout shift.
CTA impressions so Ryan can see whether buttons were actually seen before judging click rate.
Form submits, video play/pause/end events, dead clicks, and rage clicks.
Friction patterns without storing private form answers.

What it signals

A slow page can make a good ad look bad.
High CTA impressions with low clicks means the offer, wording, or placement is not strong enough.
Rage clicks and dead clicks show where users expected something to happen and got nothing.

What Ryan can build from it

Give a client a page-level friction report before spending more on ads.
Show which videos, CTAs, forms, and page sections are actually being used.
Turn usability problems into a punch list that increases leads before buying more traffic.
Longer you look, longer you win

Attention becomes a useful signal only when it predicts action.

The reward loop should not pay people for empty time. It should reward learning, sharing, returning, clicking useful paths, and helping the site find better offers. That tells Ryan which tools people actually want before he spends hours building the wrong thing.

Stay

Visible time proves the page has pull.

Interact

Clicks show the next action people expect.

Return

Comebacks show the signal is worth watching again.

Crypto answer

Start off-chain. Tokenize only after the behavior proves business value.

Crypto can fit later as a portable reward ledger, referral credit, community voting rail, or marketplace credit. It should not be the first move. The first move is proving people stay, learn, share, return, and buy because the system gives them value.

Current lane: Proof Points, stored off-chain. Future lane: a token only if the reward loop earns repeat usage, real referrals, and measurable revenue.
Public Pulse pages use anonymous aggregate tracking only.
Client dashboards can connect private sources after permission and setup.