Free data tool

Facebook ads do not fail at the click. They fail in the system after the click.

Put in rough numbers from an ad account. This shows whether the money trail is connected or whether the business is buying traffic that dies in forms, calls, texts, slow replies, or invisible follow-up.

What Ryan builds from this

Ad source trail from campaign to booked call

Missed-call and form follow-up automation

Owner dashboard showing leads, speed, status, and sales movement

Landing-page fixes that remove confusion before the click dies

Enter rough numbers

Find the leak before buying more ads.

These do not have to be perfect. The point is to see where the account stops being an ad account and starts needing a business system.

Monthly ad spend$2,500

Landing page / link clicks900

Leads captured54

Booked calls or appointments18

Closed sales5

Average sale / customer value$1,200

Average reply delay6 hrs

Source trail connected2 /5

Autopsy read

Grade A: Source trail is the first fix.

100

system score

Build the tracking chain first: ad -> page -> form/call/text -> CRM -> calendar -> payment.

Clicks900

$2,500 spent

Leads54

6.0% click-to-lead

Booked calls18

33.3% lead-to-booked

Sales5

27.8% booked-to-sale

Cost per lead

$46

Cost per booked call

$139

Estimated revenue

$6,000

ROAS

2.4x

Lost movement

846 clicks did not become leads.

36 leads did not book.

13 booked calls did not close.

Reply speed

Source trail

2/5

Money trail

Visible

Stump Ryan with my tracker Walk through my account

Clicks are not customers

An ad account can show a click, but the business needs to know whether the click became a lead, call, booking, checkout, or dead end.

Automation has to be owned

The follow-up system should live inside your accounts, your CRM, your calendar, your phone flow, and your reporting.

No percentage grab

You pay Ryan to build and implement the system. Your leads, ads, follow-up, and sales process stay yours.