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Agency · Search and local

Google Ads managementSearch and local campaigns in your Google Ads account with call and form tracking, negative keywords that stop the waste, and reporting against your own records.

For businesses people search for by name or need: plumbers, roofers, clinics, schools, repair shops.

No guaranteed leads, cost per lead, ranking, or return on ad spend.

The operating loop: capture, record, follow-up, sale, delivery, reporting
In your accountsYou own the accounts. You pay the platforms. You keep the data.

The problem this solves

Clicks on broad keywords, calls that go to voicemail, and no way to tell a call from an ad apart from a call from the sign on the truck.

What is included

The work, itemised.

  • Google Ads account and Google Tag set up or audited in your name
  • Conversion tracking for calls, forms, and booked appointments
  • Search campaigns built around the services you actually want more of
  • Landing pages or call-focused pages that match the search
  • Negative keyword and search-term reviews on a fixed cadence
  • A weekly plain-English report: spend, leads by source, cost per lead record, and one recommended decision

Ownership and vendor costs

What you own, and what you pay directly.

Leads land in your inbox, your CRM, or a record you can export. No hidden copy, no cross-client audience, no reuse of one client's leads for another.

You own

  • The Google Ads account and billing profile
  • The Google Tag, conversions, and audiences
  • Every lead, call log, and the reporting

You pay vendors directly

  • Ad spend, paid to Google from your card
  • Call tracking numbers or software, if used

Not included

  • A promise of a ranking position, a number of calls, or a return on ad spend
  • Search engine optimisation of the organic listing (a separate scope)
  • Ad spend passing through The LeadFlow Pro

Pricing

Pricing confirmed on the scoping call

Ryan has not published a price for this yet. You will see the number in writing before anything is scoped or billed.

Already priced on this site: Get found: the plain-English guide · Free calculators for cost per lead

Process

Map, scope, build, launch, measure.

  1. 01

    Map

    One call. What you sell, who buys it, where leads come from now, and the monthly budget you are genuinely prepared to spend.

  2. 02

    Scope

    A written scope: what gets built, what you own, what you pay vendors directly, the price, and the first ninety days. Nothing starts without your approval.

  3. 03

    Build

    Accounts, tracking, pages, forms, creative, and routing set up in your accounts, tested with the way you actually answer the phone.

  4. 04

    Launch

    Live on an agreed date with the first-party trace in place: source, action, outcome, against your own records.

  5. 05

    Measure

    A plain-English report on a fixed cadence with definitions printed on it, and one recommended next decision.

Straight answers.

Is this the same as SEO?

No. Google Ads buys the top of the page today. Search optimisation earns the organic listing over months. Both can be scoped; this page is about the ads.

Can you track phone calls?

Yes, with call conversion tracking in your account. If a tracking number is used, it is yours and forwards to your real line.

What does it cost?

Management pricing is confirmed on the scoping call and put in writing before anything starts. Ad spend is separate and goes to Google directly.

How fast does it start?

Account and tracking setup comes first because reporting without it is guessing. Campaigns launch once the tracking is proven with a test conversion.

Google Ads management

Get the scope in writing.

Ten questions, one business day to a reply from Ryan Nichols. Or call or text (903) 500-8898.

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