Who it is for
Anybody who just got their first bad review and feels sick about it.
Sales and Marketing · Calculator · Free
What one angry customer costs youBad Review Impact Calculator
See what a single one-star does to your average, and what dropping below four stars does to the people deciding between you and the next name on the list.
Runs in your browser. Nothing to install. Save the result or embed it on your site.
Your numbers
What that means
Your rating after 1 one-star review: 4.64
4.64
Your rating after 1 one-star review
Down 0.06 from 4.70
13
Five-stars to erase it
1.8
Estimated leads lost a month
$5,780
Estimated yearly cost
4.0
Rating floor to protect
below this people filter you out
The same bad review on a bigger pile barely moves the needle.
25 reviews-0.14
50 reviews-0.07
100 reviews-0.04
250 reviews-0.01
500 reviews-0.01
The real defense against bad reviews is volume. At 300 reviews a one-star is a rounding error. At 20 it is a crisis. Go get reviews before you need them.
The lead impact here is a rough model, not a measured fact. Ratings are one of many things people weigh. The direction is reliable, the exact dollar is not.
What this assumed
- The link between rating and enquiry volume is modelled from your own numbers, not from an industry study.
Runs in your browser. Nothing you type is sent anywhere.
This is an estimate
This tool returns an estimate based on the numbers you entered. Your real result depends on your own costs, rates and conditions. Check it against your own records before you make a decision with it.
What this tool actually does for you
The problem it points at
A bad review feels personal. What matters is what it does to the number people sort by.
What you walk away with
Perspective, plus the exact number of good reviews that erase it.
How to use it
Takes about two minutes. Be honest with the numbers, the tool is not going to tell anybody.
- Enter your rating and review count.
- See what one, three or five bad reviews do.
- See how many good ones cancel them out.
Put this tool on your own website
Free forever. I host it. You keep it.
This is a real lead magnet you can run on your own site tonight. Somebody lands on your page, plays with the numbers, sees what their problem costs, and now they are on your website instead of a competitor's. Costs you nothing, and I keep it working.
- Scroll up and press Put this tool on my website. The code appears right there, no form.
- Copy the one line you get.
- In your website editor, add an Embed, HTML or Custom Code block on whatever page you want it on.
- Paste it in, save, publish.
- Check it on your phone, then send people to that page.
Works on
WordPress, Wix, Squarespace, Shopify, GoDaddy, Webflow, Duda, HubSpot, ClickFunnels, or plain HTML. Anywhere that takes an embed code.
What it costs you
Nothing. No monthly fee, no expiring trial, no watermark you have to pay to remove. If you get stuck putting it in, text me at (903) 500-8898 and I will help you place it.
Part of these collections
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Now imagine the whole website doing real work.
Map the pages, lead capture, follow-up, and reporting that should sit behind your offer. The result is a recommendation, not a guaranteed outcome.