Custom website
Your pages, your words, your photos. Designed for the way your buyers actually decide, not a theme someone else picked.
Stage 02 of 8The offer, explained and priced
A brochure site describes the business.This one runs the front of it.
Stage two is the front door: what you sell, who it is for, what it costs, and what to do next. Built so the answer is on the page and the next step is one tap away.
Managed acquisition campaigns start at $7,500 upfront. One initial campaign. $7,500 minimum. Up to 90 days.Advertising spend is included in the plan’s written allocation.
Built in accounts the business controls.
Explore every stage. Start where you need help.
Where the website leaks
Find the leak before you buy the fix.
Most sites make the visitor work. No price, no proof, no obvious next step, and a contact form that lands in an inbox nobody checks. The traffic was fine. The page was the problem.
- No pricing anywhere, so the serious buyer leaves to find someone who will say
- Proof that is a list of logos instead of finished work you can look at
- Slow on a phone, which is where nearly all of the traffic actually is
- A form that emails you and does nothing else
- A template you rent, on a platform that can change the terms
What we build
What we build at stage two
The public site and everything behind the buttons on it. Built once, in your accounts, on a stack that does not bill you monthly for the privilege of existing.
HOW IT WORKSIllustrative example
Your business, understood in one visit
A customer arrives from search, a referral or an ad.
Example page
Your businessServices · Our work · Contact
YOUR SERVICESee what we can do for your home
A clear service, a real work example and the area you serve.
Name, contact details and the work neededWHAT YOU GETThey can understand your service and ask for a quote.
Offer and pricing pages
What it costs, or an honest range and what moves it. The single fastest way to stop wasting calls.
Landing pages and funnels
One promise, one action, built per campaign so the ad and the page say the same thing.
Proof and case studies
Real screenshots and finished work, presented so somebody can check it themselves.
Speed and mobile
Fast on a phone on a bad connection. Optimised images, no layout jumping, no render-blocking junk.
Interactive tools and calculators
The kind on this site. They earn search traffic, they answer a real question, and they capture a name while doing it.
Accessibility and SEO foundations
Semantic structure, real alt text, metadata, schema, canonical URLs, sitemap. The parts that decide whether any of it gets found.
Rent or own
Rent the platform, or own the site
Wix, Squarespace, Shopify and WordPress hosts all bill monthly, forever, and the bill goes up. A built site is paid once and then runs on hosting that is free to cheap. If you would rather stay on one of those platforms, that is a real option and Ryan will work on it. He would rather get you all the way to owning it.
Keep renting it
- A monthly bill that never ends and rises on their schedule
- A template thousands of other businesses are also using
- Your data on their servers, exportable on their terms
- Features gated behind the next tier up
- A platform that can change the rules with an email
Own it once
- Paid once, then hosting that is usually free to about $25 a month
- Built for your business, not adapted from a theme
- Code in your GitHub, data in your Supabase, domain in your registrar
- Every feature is just something we build
- Nobody can change the terms on you
Run your own numbers
Free tools for this stage. No signup to use them.
Try a tool with your own details. Check the assumptions beside the result, then use it to decide what to review next.
Free working toolWebsite ScorecardScore your site in two minutes
Free working toolSlow Website Cost CalculatorExplore a hypothetical speed scenario
Free working toolMobile Visitor Loss CalculatorMost of your visitors are on a phone
Free working toolConversion Rate Lift CalculatorWhat one more percent is worth
Free working toolForm Field Friction CalculatorExplore a form-length scenario
Free working toolThe Rent ReceiptAdd up what you pay just to exist onlineProof before promise
Already built. Go look.
Available websites and documented builds. Open a case study or website to inspect the work.
Premier Dental Academy
A school that runs its own enrollment: applications, payment plans, tuition planner and training simulators
Lone Star Total Wash
Free quote intake, a public price list, and a finished-work gallery in the documented mobile-first build. The live client website is currently unavailable
Don and Patti
Sponsorship checkout, a 509-photo archive across five countries, and a public Open Book ledger
Stage 03 is next
Website feeds lead capture.That is the whole point.
Any one stage on its own is a tool. All eight, wired together, is a company that runs. Start with the map and find out which stage is actually costing you money.