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Websites and Digital · Scorecard · Free

Make your local listing easier to find and use Google Business Profile Scorecard

Review your business details, customer contact options, photos, and review routine. Get a practical checklist from your answers, with no Google login required.

Runs in your browser. Nothing to install. Save the result or embed it on your site.

Illustration for the Google Business Profile Scorecard: a scorecard mark on a websites and digital background in The LeadFlow Pro colours.
Working toolUse it before you book anything.

What to score

Check what you have verified

This tool uses your answers; it does not inspect Google. For an optional feature, check it only after confirming it is configured or does not apply to your business.

Your score

Your checklist coverage: 0 / 100
0 / 100
Your checklist coverage
0 of 20 done
20
Items left
Your answers
Source
No live profile inspection
Not measured
Ranking prediction
Claim and verify the business profile using Google's available verification options
Review first

Details to review

#Next action
1Claim and verify the business profile using Google's available verification options
2Choose the primary category that best describes the business
3Check regular and holiday hours so customers know when they can reach you
4Make the phone number match your website exactly
5Link your website
6Invite genuine customers to leave honest reviews without incentives or selecting only happy customers
7Review customer feedback and write useful replies without disclosing private customer details
8Add useful, real photos of the business, team, and work you can show with permission
9Review photos and replace images that no longer represent the business accurately
10List every service with a real description
11Write a clear, factual business description within the current field limit
12Review published updates, offers, and dates; remove information that is no longer accurate
13Answer real customer questions clearly on your website; do not depend on a profile Q&A feature being available
14Test the phone and website links. If WhatsApp or SMS is available for your profile, add it only when someone can respond
15Test the booking link if appointments apply; otherwise mark it not applicable
16Use additional categories only when they accurately describe the business
17Review supported product or menu features if relevant; otherwise mark them not applicable
18Set the service area to the towns you really serve
19Set the logo and cover photo
20Tag the website link so you can see the traffic it sends

This score measures the checklist items you confirmed, not Google's ranking system. Local results depend on relevance, distance, and prominence. There is no promised review count, photo count, or posting schedule that guarantees a position or more calls.

What this assumed

  • The score is the percentage of this site's checklist items the reader confirms, not a Google inspection, ranking score, or forecast.
  • Feature availability varies by business type and region. Review optional items and confirm when they do not apply.

Runs in your browser. Nothing you type is sent anywhere.

What this tool actually does for you

Who it is for

Every local business with a physical location or a service area.

The problem it points at

An old phone number, wrong hours, or missing service description can stop a customer from taking the next step.

What you walk away with

A self-reported checklist score and a clear list of details to review.

How to use it

Answer honestly. The score only helps if the inputs are true.

  1. Open your Google Business Profile.
  2. Check everything that is genuinely done and current.
  3. Review the missing items, starting with accurate business and contact details. This score does not predict Google rankings or leads.
Run it now

Keep learning

Go a little deeper.

See how this tool fits a practical task, with a guide you can follow at your own pace.

Put this tool on your own website

Free forever. I host it. You keep it.

This is a real lead magnet you can run on your own site tonight. Somebody lands on your page, plays with the numbers, sees what their problem costs, and now they are on your website instead of a competitor's. Costs you nothing, and I keep it working.

  1. Scroll up and press Put this tool on my website. The code appears right there, no form.
  2. Copy the one line you get.
  3. In your website editor, add an Embed, HTML or Custom Code block on whatever page you want it on.
  4. Paste it in, save, publish.
  5. Check it on your phone, then send people to that page.

Works on

WordPress, Wix, Squarespace, Shopify, GoDaddy, Webflow, Duda, HubSpot, ClickFunnels, or plain HTML. Anywhere that takes an embed code.

What it costs you

Nothing. No monthly fee, no expiring trial, no watermark you have to pay to remove. If you get stuck putting it in, text me at (903) 500-8898 and I will help you place it.

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A five-page site built to capture leads and follow up, in accounts you own. The result is a working site, not a promise of leads.